H&M Buy From a Black Woman tour is all about highlighting Black women business owners.
The tour is a series of pop-up shopping events across 15 U.S. cities. Events in Atlanta, Washington D.C., New York City, Chicago and Los Angeles will be hosted in H&M stores. During the events customers can meet and shop from local vendors. Many of those featured support additional causes, standing true to the organizations motto, “When you support a Black Woman Business Owner, you support a whole community.”
Buy From a Black Woman is a non-profit organization founded in 2016 by Nikki Porcher.