Russell Wilson and Ciara gave fans a sneak peek of their upcoming children’s clothing line 3BRAND with the help of their kids.
Wilson gave fans a sneak peek of his signature clothing line at the opening of the new Rookie USA flagship store. Hosted by the couple, the event included a fashion show featuring highlights from the new clothing line modeled by their adorable kids.
3BRAND, named after Wilson’s close connection to the number three, is a mix of sport meets fashion, music and lifestyle. This 40-piece collection was created for boys and girls, ages 12 months to 20. The brand’s full line will be available in August.
3BRAND is donating 3% of sales to the Why Not You Foundation. The Wilson’s Why Not You Foundation is a nonprofit dedicated to fighting poverty through education, empowering youth to lead with a why not you attitude