African Pride unveiled a new #TakePrideAndVote campaign in partnership with Tina Lawson, for And Still I Vote, a national call to action spearheaded by The Leadership Conference on Civil and Human Rights, to empower Black and Brown communities across the country to take back the vote this November 2020.
Kicking off the 5-month-long campaign today, and leading up to Election Day this November 3, 2020, the brand will host celebrity Instagram Lives with Ms. Tina Lawson titled, “Talks with Mama Tina,” to empower Black communities by arming them with the knowledge, tools and influence to make every single one of our votes count. The educational series will also share key voting statistics from And Still I Vote, along with important dates to know such as the 55th Anniversary of the 1965 Voting Rights Act and National Voter Registration Day, and much more.
The campaign is call to action to encourage people from across the country to join the voting rights movement and impact real change. Coming together with our Black and Brown community, we can now be properly armed with the tools needed to get to the polls this fall.