Actress and activist Yara Shahidi is one of many familiar faces in Adidas latest ad campaign.
The “Change Is a Team Sport” campaign premiered during the Grammy Awards on Sunday with a star-studded short film directed by Jonah Hill. The film follows young skateboarder Jenn Sotto as she journeys through her school, encountering plenty of her Adidas teammates along the way.
The brand said in a press release that Change Is a Team Sport “[celebrates] five decades of culture makers, boundary pushers, and limit breakers.”
The motivation behind changemaking is something my family really instilled in me. My parents have always encouraged me and my brothers to make sure everything we do has a greater purpose.
Also in the ad are BLACKPINK, Pharrell, Anitta and a host of others.